Toyota has announced the launch of the 2023 FJ Cruiser in the Middle East, together
with a special ‘Final Edition’ grade to mark the iconic vehicle’s last year of production.
With just 1,000 units available, the Final Edition comes with several unique features and
gives off-road adventurers a unique opportunity to own a piece of motoring history. The
FJ Cruiser is set to be discontinued in December 2022, after more than 15 years as one
of the region’s most popular SUVs.
Inspired by almost half a century of tough off-road performance from the legendary
FJ40 4×4 utility vehicle, the FJ Cruiser was developed as a capable SUV aimed
specifically at drivers looking to push the limits. Launched in 2007, the model was hailed
as an instant classic by customers and critics alike, particularly in the Middle East where
it has gained an enthusiastic following among off-roaders.
The 2023 Final Edition adopts a single-tone select beige color for the exterior,
upholstery, and center cluster trim, creating a distinctive sense of modernity. Further
adding to the vehicle’s rugged appeal, a special black coating has been applied
extensively throughout the exterior, including the blacked-out grill, bumpers, exterior
mirrors, door handles, and spare tire cover. 17-inch aluminum wheels and side steps
are also included, while a Final Edition badge indicating the vehicle’s unique number
underlines the limited edition’s exclusivity.
Kei Fujita, Chief Representative, Middle East and Central Asia Representative
Office, Toyota Motor Corporation, commented: “The FJ Cruiser rides into the sunset
leaving lasting memories of one of the most iconic SUVs in Toyota’s rich history. The
vehicle’s winning combination of off-road capabilities, style, and performance make it
equally at home during desert adventures or everyday activities and provides a
comfortable and dependable experience for drivers and passengers, wherever their
journeys may lead.”
Fujita added: “Although the model will be discontinued, the excitement of off-road
capabilities lives on with other adventure-ready Toyota vehicles such as the iconic Land
Cruiser, GR Sport Variant, and Prado. I would like to thank our customers for continuing
to inspire us to develop ever-better cars tailored to the needs of motorists in the region
and beyond.”
Powered by a DOHC, 4.0-liter V6 engine that incorporates dual independent Variable
Valve Timing with intelligence, the 2023 FJ Cruiser is capable of producing 270 horsepower and 380 N m of peak torque. It is also equipped with a wide range of driver
assistant features such as Active Traction Control (A-TRAC), Crawl Control, Vehicle
Stability Control (VSC) with an off switch, and electronically controlled locking rear
differential. In addition to stellar all-terrain performance, drivers enjoy greater peace of
mind thanks to Toyota’s world-class safety features.
The FJ Cruiser’s legendary status as one of the most unique Toyota SUVs and proven
durability throughout the years will live on in the hearts of its owners and the Toyota
family. Although production will cease, owners can be assured they will continue to
enjoy world-class service from their local Toyota Service Centers. The 2023 FJ Cruiser
is available in a variety of attractive finishes and specifications, while the Final Edition is
scheduled to roll into the region during Q4 2022.
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