With the end of the scorching GCC summer just around the corner, these cooler months bring plenty of inspiration for colorful makeup moments including a focus on the eyes. And considering that wearing face masks are the new norm for now, makeup trends are moving towards more light and effortless applications.
According to Makeup Artist and Beauty Entrepreneur, Zareen Shah there was a complete switch up with makeup recently. “Last year, the color spectrum was based around neutral shades such as nudes and browns which were heavily influenced by the Kardashians, whereas now there’s an emergence of color…..teals, baby blues, navy blue and even neon shades.” As seen on all the celebrities.
As for bases, the bridal makeup expert advises to allow your skin to breathe and opt for tinted sunscreens, tinted moisturizers or tinted foundations rather than heavy makeup. “Less is definitely more! The heat, sweat, humidity, all of these can aggravate your skin and even trigger acne. Keep it simple and avoid caking your skin with an overload of products.” Also, don’t forget your sunscreen. “It protects your skin, making it even, preventing premature ageing, improving skin texture and naturally boosts brightness…. Look for SPF 30 and higher.”
Investing in multi-tasking makeup is another recommendation. Makeup items that are multifunctional, save on storage space and also create a natural monochromatic look are also growing in demand as they suit the busy woman’s lifestyle. More and more brands such as Nudestix and Ilia have answered that call.
“Another major trend is the Graphic eyeliner. The classic pin-up retro liner just doesn’t cut it anymore. Now it is all about freehand, which includes curves, waves, goes across the entire crease and towards the temples. It is no longer set within a certain boundary and it’s no longer just black!” adds Shah.
For those who are already fans of eyeliner, you may want to try and take your look to the next level by upgrading to a negative space cat eye. However, if you prefer eyeshadow, skip the sheer finishes and try a bold matte shade.
As for the rest of your face, flushed cheeks or a sun-kissed glow are always foolproof options. “Contouring and highlighting have been the ultimate obsession over the past 2 years however this is officially slowing down and being replaced with fresh, blushed cheeks. Blush isn’t just focused on the cheeks anymore, it’s moving towards the top of the temples, the tip of the nose, and even as a replacement for bronzer on the forehead,” says Shah.
Lastly, don’t forget to boost your skincare routine as the better your skin looks, the less makeup you’ll need to correct imperfections. Shah recommends focusing on exfoliation as it’s very easy for skin to get congested in the heat.
“Your exfoliation routine should include a mixture of scrubs and exfoliation products that contain AHA’s and BHA’s…..Some good options include The Ordinary Glycolic Acid 7% Toning Solution and Drunk Elephant TLC Framboos Glycolic Night Serum.”
By Hermoine Macura-Noble
The first Australian English speaking News Anchor in the Middle East. She is also the Author of Faces of the Middle East and Founder of US-based 501c3 charity – The House of Rest which helps to ease the suffering of victims of war. For more from our Contributing Editor, you can follow her on Instagram, here.