LuLu Hypermarket, the leading regional retailer, has launched its enticing ‘Choco Week’ promotion to celebrate the upcoming holidays of Christmas and New Year.
The Choco Week 2020 festival that launched on 23 December at all LuLu Hypermarket outlets in the country, showcases chocolates in an array of delectable forms. The promotion is supported by the Kuwait representatives of global food and confectionary brands, Nestlé and Mars. All programs were conducted with participants following coronavirus protocols and regulations.
Marking the launch event at the Al Qurain outlet on 23 December, and at the Al Rai outlet on 24 December, was the cutting of a 10-meter long cake that was witnessed and shared by an excited gathering of shoppers at both venues.
Top officials from LuLu Hypermarket in Kuwait, along with management at Nestlé Kuwait, jointly inaugurated the cake-cutting ceremony at the Al Qurain outlet, while officials from LuLu and representatives of Gulf Trading and Refrigeration Co, the sponsors of Mars in Kuwait, were on hand at the ceremony in Al-Rai branch.
Bringing the festival spirit to the launch event was a visit from Santa Claus to distribute gifts and chocolates to the young visitors at its outlets. Another highlight of the ceremony, again in keeping with the Xmas theme, was a Santa Claus fancy dress competition for kids organized on 24 December at the Al-Rai outlet.
Kids in various red-suited, pot-bellied, bearded versions of Santa drew loud applause from onlookers. Winners and participants in the fancy dress competition were awarded main and consolation prizes by LuLu management.
With a customer-centric focus and a commitment to enhance the shopping experience for patrons, LuLu Hypermarket holds various promotions to celebrate popular festivals throughout the year. The Choco Week promotion, which celebrates the upcoming holiday season of Xmas and New Year will bring promotions for 2020 to a befitting close, with promises of even more exciting promotions and value propositions in the year ahead.
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