ALSAYER recently held a Memorandum of Understanding (MoU) signing ceremony between Group Parts & Logistics and ENOC Group, a leading integrated global energy player, at their headquarters. As part of the MOU, ALSAYER will be expanding its product line-up to introduce technologically advanced ENOC products including Industrial, Marine and Automotive oil in Kuwait market to meet the needs of institutional customers.
The MoU was signed by Mubarak Naser Al-Sayer, Chief Executive Officer of ALSAER Holding Kuwait and Burhan Al Hashemi Managing Director at ENOC Commercial & International Sales in the presence of His Excellency Dr. Matar Al Neyadi, Ambassador of UAE to the State of Kuwait.
The event was also attended by Saied Mohamed Taih Al Shurafa Deputy General Manager and Rajeev Rajan Senior Manager of Parts & Accessories Sales, Yogesh Rathod Marketing & Pricing Manager from ALSAYER along with Hesham Kazim Regional Sales Manager of ENOC.
Mubarak Naser Al Sayer commented “We are happy to partner with ENOC Group, having strong competencies in the lubricants business and offers a wide product range to expand our product offerings in Kuwait. Together we will offer products of the highest quality while adhering to all international safety and quality standards to guarantee customer satisfaction”.
His Excellency Saif Humaid Al Falasi, Group CEO, ENOC said “We remain committed to meet the customer demand for high quality lubricants and continue to enhance our product accessibility for our growing customer base across the region and beyond. Our latest partnership with ALSAYER reflects to our strong competencies and quality of our products and services. We will continue to deliver superior quality to our customers, while adhering to all international standards in the years ahead to further elevate our lubricants business across international markets.”
According to Desmond Lew Business Director, Parts & Group Logistics, “Our partnership with reputed brand ENOC will help us to meet the increasing demand of lubricant customers within the Industrial segment, more specifically in B2B segment. At the same time ALSAYER’s expertise in meeting Customer Expectations, offering wider reach, sensitivity to the local market conditions, in addition to attractive offers will prove to be to a win-win situation”.