99% digital payments in Kuwait give boost to e-commerce growth
Kuwait is leading GCC countries in the adoption of e-commerce through social media platforms, with online shopping now forming part of everyday consumer behavior, driving rapid growth in Kuwait’s digital economy and supporting the goals of Kuwait Vision 2035 -- Shashank Singh
Visa Vice President and General Manager for Kuwait and Qatar, Shashank Singh, said Kuwait is leading GCC countries in adopting e-commerce through social media, with online shopping becoming part of daily consumer behavior.
He said consumer confidence and strong regulation are key drivers of digital commerce growth, highlighting Kuwait’s new digital commerce law covering sellers, advertising, data privacy, refunds, and dispute resolution, which strengthens trust between consumers and businesses.
Singh noted that Kuwait’s digital payments penetration has reached 99%, reflecting strong infrastructure and high consumer readiness, supported by secure payment systems, tokenization technology, and fraud prevention tools provided by Visa and its partners.
