Information Ministry launches campaign promoting 45th GCC Summit

Kuwait’s Ministry of Interior launched a comprehensive media campaign in preparation for the Kuwait-hosted 45th Gulf Summit, to be held on December first, announced Ministry Assistant Undersecretary Saad Al-Azmi.

Al-Azmi spoke to KUNA on Sunday that the campaign was covering main roads, highways, Kuwait International Airport and Malls, adding that it included the use of SMS text messages, billboards and a whole variety of other mediums.

The campaign was done in cooperation with a host of government bodies, private institutes and civil society establishments to coordinate efforts in displaying posters and sending out welcoming phrases, he mentioned.

A joint slogan will be adopted by all telecommunication companies, added Al-Azmi, to display the name GCC45.

These efforts all aim to promote awareness on the campaign, and reflect the state’s preparedness to host the gulf summit.

Source: KUNA