India’s music industry: A symphony of heritage and innovation

Indian music—a thriving industry that not only honors its classical legacy but also embraces a wide range of contemporary genres, is one of the most dynamic music scenes in the world. It stands as a vibrant expression of the nation’s diverse culture, weaving together centuries-old traditions with modern creativity.

With roots tracing back to ancient times, Indian music has long been a powerful tool for storytelling, spirituality, and social connection. The foundation of Indian music lies in its classical forms— Hindustani in the North and Carnatic in the South. These traditions, built on intricate ragas (melodic frameworks) and talas (rhythmic cycles), are deeply connected to India’s spiritual and philosophical heritage.

Legends like Pandit Ravi Shankar, M.S. Subbulakshmi, and Zakir Hussain have played pivotal roles in popularizing Indian classical music on global platforms, earning international acclaim and respect.

Moreover, India boasts a rich tapestry of folk music, reflecting the voices of its many regions and communities. From the soulful Sufi qawwalis of Punjab to the high-energy Bihu songs of Assam and the poetic Baul melodies of Bengal, folk music captures the essence of rural life and regional pride. It continues to inspire modern musicians and is often blended into contemporary tracks to preserve and celebrate local traditions.

The Bollywood music industry, that Mumbai bathes in, has perhaps been the most influential force in shaping India’s modern musical identity. Bollywood songs, with their emotional appeal, catchy beats, and glamorous choreography, are a staple of Indian cinema and daily life. Iconic music directors like A.R. Rahman, R.D. Burman, and Shankar-Ehsaan-Loy have composed timeless soundtracks that transcend linguistic and cultural barriers.

India’s independent music scene has also grown exponentially in the past decade. Digital platforms such as YouTube, Spotify, and Gaana have empowered emerging artists to reach wide audiences without the backing of major labels. Genres like indie-pop, hip-hop, electronic, and fusion are flourishing, giving rise to stars like Prateek Kuhad, Divine, and Ritviz, who resonate with the younger generation seeking fresh, authentic sounds.

Music festivals across the country, such as NH7 Weekender, Sunburn, and the Jaipur Literature Festival’s musical programs, have become cultural landmarks, drawing audiences from all over the world. These events celebrate not just Indian talent, but also foster international collaborations, enriching the country’s musical landscape with global influences.

India’s music industry also plays a vital economic role. According to industry reports, it is valued at over a billion dollars and continues to grow, driven by digital consumption, brand partnerships, and increased global exposure. Music streaming services and social media have redefined how music is created, shared, and monetized in India, creating new opportunities for artists and entrepreneurs alike.

What sets Indian music apart is its capacity to unify. Despite linguistic, regional, and cultural differences, music remains a common language that brings people together. National celebrations, religious festivals, weddings, and even political movements in India are often accompanied by music, underscoring its role as a unifying and inspiring force.

The music industry stands as a shining symbol of the country’s creative spirit, cultural depth, and global ambition. It is not just a source of entertainment—it is an expression of India’s soul, echoing its past while harmonizing with its future.

As India moves forward, its music continues to evolve—innovating, inspiring, and carrying the legacy of a nation that sings with pride.