Ministry launches electronic platform for radio, TV advertising

• The Ministry of Information will track applications and review advertising content to ensure compliance with conditions, regulations, and applicable laws, thereby saving time and effort for all parties involved.

The Ministry of Information has launched an electronic platform on its website for entities and individuals to apply for commercial advertising, advancing its digital transformation efforts in public service delivery, according to Al Rai newspaper.

Saad Al-Azmi, Assistant Undersecretary of the Ministry for New Media Services and the Media Sector, announced on Thursday that the new platform will enable entities and individuals to submit requests for broadcasting their commercial advertisements on Kuwaiti State TV and radio.

This process can be easily completed through the Ministry of Information’s website, where applications are tracked and advertising content is reviewed for compliance with conditions, regulations, and applicable laws, saving time and effort for all involved parties.

Al-Azmi indicated that this platform is part of the ministry’s strategy for the period (2021-2026), aligned with directives from the Minister of Information and Culture, Abdul Rahman Al-Mutairi, and under the supervision of the ministry’s Undersecretary, Dr. Nasser Muhaisen. The platform aims to implement digital transformation projects to streamline Ministry of Information transactions.

He mentioned that the service will soon be added to the unified government electronic services application ‘Sahel’, aimed at enhancing communication between the Ministry of Information and the public.