{"id":55229,"date":"2020-09-19T21:13:50","date_gmt":"2020-09-19T18:13:50","guid":{"rendered":"http:\/\/192.163.207.100\/~timesku1\/news\/?p=55229"},"modified":"2020-09-19T21:18:51","modified_gmt":"2020-09-19T18:18:51","slug":"love-at-first-sight-as-jordanian-hip-hop-star-emsallam-drops-new-zaffeh-track-dasher-hosromna","status":"publish","type":"post","link":"https:\/\/timeskuwait.com\/news\/love-at-first-sight-as-jordanian-hip-hop-star-emsallam-drops-new-zaffeh-track-dasher-hosromna\/","title":{"rendered":"Love at first sight as Jordanian hip hop star Emsallam drops new \u2018Zaffeh\u2019 track \u2018Dasher Hosromna\u2019"},"content":{"rendered":"<p><b>Middle East hip hop pioneer Emsallam channels Arabic wedding vibes on \u2018Dasher Hosromna,\u2019 the first single from his upcoming third album Dyslexia on Keife Records<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Jordanian hip hop artist <\/span><span style=\"font-weight: 400;\">Emsallam<\/span><span style=\"font-weight: 400;\"> returns to his roots with his latest single \u2018Dasher Hosromna\u2019 which pays homage to classic \u2018Zaffeh\u2019 songs, often the most dramatic and iconic part of any Arabic wedding.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Once again Emsallam, the cutting-edge hip hop pioneer blurs the lines and breaks the ice between Arab Folk and Hip Hop. This rings true to Keife Records\u2019 core mission supporting artists <\/span><span style=\"font-weight: 400;\">whose music and messages transcend both fixed music genres and cultural norms, while embracing roots and traditions.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Stylistically, the track marries Al Jobi traditional Iraqi rhythm with Levantine folk vocals, and <\/span><span style=\"font-weight: 400;\">references village lingo: Hosrom is an unripe grape found in the Levant region and is used in cooking instead of lemon. Touching on a variety of topics from tribalism, wedding dowry and nostalgia for the homeland, \u2018Dasher Hosromna\u2019 will capture the attention of baby boomers and millennials alike<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Shot in Moscow, the music video takes you on a journey as a \u2018ghost\u2019 warns Emsallam that if he does not get married today &#8211; the world will end You are then taken on Emsallam\u2019s journey in his dream as Youtube star Naj Elqaq trying to save the day by <\/span><span style=\"font-weight: 400;\">pitching Emsallam as an eligible bachelor in the streets of Amman<\/span><span style=\"font-weight: 400;\">. His raw performance, fast cars and flares make it a must watch video. And maybe you\u2019ll hear this track in your cousin\u2019s \u2018Zaffeh\u2019 soon too.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This is just the latest chapter for Emsallam AKA Msallam Hdaib. His previous two albums, 2016\u2019s The Last Step and 2018\u2019s Post-Colonialism, were highlights for the Middle East\u2019s hip hop scene. And his forthcoming album Dyslexia is set to re-write the rule book once again by blending his theatrical and emotionally-charged lyrics and delivery with a more stripped-back, almost minimal production style.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Having notched up <\/span><span style=\"font-weight: 400;\">millions of Youtube<\/span><span style=\"font-weight: 400;\"> plays in his career, this video is set to take him to a new level as he once again proves he is at the forefront pioneering much of the most exciting new sounds.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Emsallam Hdaib aka &#8220;Emsallam&#8221; is a Jordanian\/Palestinian audio visual artist, rapper and painter based out of Moscow.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Emsallam (the fine artist) grew up in Jordan and Studied Fine Arts at The University of Jordan between 2010-2014. He exhibited his art in several local galleries and was the winner of The Palestine Foundation for Fine Arts award in 2016 for one of his paintings in 2016. He was later awarded a scholarship to continue his studies abroad, and just completed his 2-year Masters Degree in Ceramics at Stroganov Moscow State Academy for Fine Arts in July 2020.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Emsallam (the composer, rapper\/lyricist) started his journey in music back in 2009 but it only really took off after releasing his Solo album &#8220;The Last Step&#8221; in 2016 with The Archiducer (Ayman Salhi). While Hip Hop and Rap have been around for over two decades in the MENA region, Emsallam and The Archiducer were one of the first in the region back in 2016 to take trap music to the main stage.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">His second album &#8220;Post-Colonialism&#8221; was released in 2018 also achieving significant critical acclaim and reinforcing his position as a pioneer and a unique talent. His only music video released for the album made waves regionally with 3 million views on youtube to date and was ranked top Hip Hop track by a formidable online arts and culture magazine in the region.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Watch out for Emsallam&#8217;s upcoming Album &#8220;Dyslexia&#8221; planned for release with Keife Records in October 2020<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Music\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u2018Ijramen Anhen\u2019 Track &#8211; Ranked #1 Arab Rap Track by Scene Arabia in 2018<\/span><\/p>\n<p><a href=\"https:\/\/www.youtube.com\/watch?v=YVvWJ74RqX8\"><span style=\"font-weight: 400;\">https:\/\/www.youtube.com\/watch?v=YVvWJ74RqX8<\/span><\/a><\/p>\n<p><i><span style=\"font-weight: 400;\">\u2018Post-Colonialism\u2019 Album\u00a0<\/span><\/i><\/p>\n<p><a href=\"https:\/\/open.spotify.com\/album\/1YL16JgFactetzL7HmLR8B?si=VLkep-RIS9WgdWvhvpk-Bw\"><span style=\"font-weight: 400;\">https:\/\/open.spotify.com\/album\/1YL16JgFactetzL7HmLR8B?si=VLkep-RIS9WgdWvhvpk-Bw<\/span><\/a><\/p>\n<p><i><span style=\"font-weight: 400;\">\u2018The Last Step\u2019 Album<\/span><\/i><\/p>\n<p><a href=\"https:\/\/open.spotify.com\/album\/4MBPY26mCZDtLuZ4QNdQQS?si=dJxrvYPbQoyAOBN_S46GCw\"><i><span style=\"font-weight: 400;\">https:\/\/open.spotify.com\/album\/4MBPY26mCZDtLuZ4QNdQQS?si=dJxrvYPbQoyAOBN_S46GCw<\/span><\/i><\/a><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Social\u00a0<\/span><\/p>\n<p><b>Youtube (91k)<\/b><b>\u00a0 <\/b><a href=\"https:\/\/www.youtube.com\/user\/msalamhdaib\"><span style=\"font-weight: 400;\">https:\/\/www.youtube.com\/user\/msalamhdaib<\/span><\/a><\/p>\n<p><b>Instagram (31.9k)<\/b> <a href=\"https:\/\/www.instagram.com\/emsallamvdie\/\"><span style=\"font-weight: 400;\">https:\/\/www.instagram.com\/emsallamvdie\/<\/span><\/a><\/p>\n<p><b><i>Facebook (24k)<\/i><\/b> <a href=\"https:\/\/www.facebook.com\/EmsallamHdaib\/\"><span style=\"font-weight: 400;\">https:\/\/www.facebook.com\/EmsallamHdaib\/<\/span><\/a><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Middle East hip hop pioneer Emsallam channels Arabic wedding vibes on \u2018Dasher Hosromna,\u2019 the first single from his upcoming third album Dyslexia on Keife Records Jordanian hip hop artist Emsallam returns to his roots with his latest single \u2018Dasher Hosromna\u2019 which pays homage to classic \u2018Zaffeh\u2019 songs, often the most dramatic and iconic part of [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":55230,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[42],"tags":[],"class_list":["post-55229","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-entertainment"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.8 - 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