The Ministry of Interior (MoI) announced Sunday that it would launch a campaign to promote road safety and reduce traffic congestion, in time for the impending school year.
The start of the new school year heralds increased responsibilities on the part of security apparatuses, which requires readiness and cooperation, Director of Security Media Department Brigadier Adel Al-Hashash said in a statement to the press.
Moreover, the MoI, in conjunction with various bodies,will disseminate short messages (SMS) in a bid to generate road safety awareness, Al-Hashash noted.
Speaking on the campaign, Al-Hashash underscored that concerted efforts are required to ensure a safe and productive school year, adding that the campaign focuses on ensuring stringent traffic regulations.
He also added that MoI officials will personally tour schools nationwide to explain the intricacies of this campaign.