The next spring 16 collection for women is one of texture, color and sophistication. Bright sunset shades of orange, rust and ochre are mixed with icy, frosty pastels and accented with ultra brights, embodying a color palette of seasonal hues and misty tones.
Orange is the stand-out color this season and is seen throughout the Safari collection, along with ochre, brown and rust. Utility style dresses with waist ties, fluid trench coats, wide leg trousers and pocket detail shirts are combined with graphic print pieces to create a super chic feel for the transition from winter to spring.
Aimee highlights the emphasis on detailing for spring with voluminous sleeves, romantic ruffle necklines and lace sheer panels on dresses and blouses. Floral bursts that were seen across the catwalk are seen throughout this collection.
Marina sees coastal influences with nautical details and motifs. A sports presence is highlighted in striped joggers and drawstring jumpsuits.
Spring 16 menswear sees a real shift in trends. The smart casual look that has reigned for many a season is now a thing of the past. Formal and casual have returned to their true forms with more individual identities to differentiate that work to weekend wardrobe.
This season sees the return of true casualwear with washed finishes prevalent across all product areas. Neutility sees a utilitarian based story giving an urban feeling. With a predominantly navy, black and grey color palette, this makes a great transitional story, adding highlights of oatmeal and tobacco to give it that fresh update for spring.
Shoreline demonstrates the emphasis on blue tones for spring. Ranging from deep dark navy to indigo and bleached-out pale shades, it’s the color of the season. This story has a real coastal influence, with the Breton stripe of huge importance, paired with an ankle grazing turned-up chino.
Formalwear takes a new direction for spring with key changes to color, texture and silhouette. Past modern is our sharp, hard-edged tailoring story inspired by the rebellious attitude of the Teddy boy and rock and roll music. What would otherwise be a dark color palette of charcoal greys and inky blues is now given a fresh new slant with stones and neutrals.
Step in to spring with our sunshine collection. Bursts of ochre paired with blue denim make this story feel fresh and youthful, perfect for the spring months. Dresses are splashed with cool 70s inspired florals and bold tile prints, while the girly and effortless shapes create a pretty boutique twist.
Ideal as a classic daytime story, borrowed is a preppy trend with a vintage twist. Jersey essentials are layered with letterman jackets and essential denim to create a cute tomboy feel. A sun-faded nautical palette of dove grey and chambray blue is mixed with pretty pinks and a dash of raspberry to complete the look.
Moving to a more playful trend this season, paint box is an easy and casual layering story. with pops of fluorescent against chalky pastels, this collection is fun and charming and perfect for the little ones.
One fine day is the perfect older girl’s transitional story, featuring simple effortless pieces with a pretty touch.
For the boys, travel blog is our hard-wearing adventure story. Cargo styling and outdoors influences can be seen on jackets and slubby knits, making it perfect for those boisterous play days! Transport graphics are seen in the tees for baby boys and safari inspiration for olders.