Alyasra Fashion officially launched the newly refurbished Triumph outlet in the country at the Avenues Mall in the presence of media members and fashion icons in Kuwait. Established in 1886, Triumph International is one of the world’s oldest and largest manufacturers of lingerie and underwear.
The store features 92sq m of floor-space in a walkthrough layout, which enables clear sight lines across the various product categories, designed to make the customers’ in-store experience easier.
The Triumph store at The Avenues Mall offers various innovative styles that combine comfort and design to suit the needs of a varied customer base including teenagers and young women. The store features various exclusive Triumph lines including Sloggi and Magic Wire, which offer support through super light and flexible silicone underwire for maximum comfort.
Triumph is available in more than 120 countries in 2100 Triumph stores and numerous online shops. Worldwide, the company supplies 40,000 wholesale customers. The company is a member of the Business Social Compliance Initiative (BSCI) and the Global Social Compliance Programme (GSCP).
Triumph is now available in five stores across Kuwait including The Avenues, Al Bairaq Mall, Marina Mall, Al Othman Mall and Promenade Mall.